When Nintendo Goes Into Panic Mode, We All Win

iwatabanana

After a lackluster 3DS launch in 2011, Nintendo took drastic measures in order to make the handheld more palatable for the holiday season. Just six months after its March launch, the 3DS’ inflated $250 price tag suffered a huge $70 price cut, with Nintendo promising free game downloads to early adopters. I was one of said fools, and though I enjoyed the smattering of Game Boy Advance and NES games that Nintendo delivered free of charge, I would’ve just rather had my $70 back. Not long after, the 3DS XL made my launch 3DS obsolete. I vowed never again to buy a console on day one.

The 3DS price cut is notable because of how swiftly it arrived and how deep of a discount it was. Had Nintendo simply sold the handheld for $200 from day one, I imagine they would’ve met with far more success even despite the drought of decent games (which would eventually last for over a year). Instead, they were forced to dip below $200 far too early in the console’s life cycle. Let’s be clear: in this case, the customers were the winners, because $180 is more than a fair price for the handheld. The only people who got screwed were the handful of early adopters, like myself.

So when Nintendo announced that the Wii U would be sold at the exorbitant price of $350 for the full package (the less said about that bastard child of a $300 Basic package, the better), I sighed because I felt they had learned nothing. When their full launch window release schedule was published recently, I shook my head. Once again, they were launching an overpriced console with no killer apps for at least six months. And sure enough, the Wii U didn’t sell amazingly well over the 2012 holiday season. So Nintendo, a company that’s actually been doing a much better job lately of listening to their fans and generally feeling less like a bunch of out-of-touch Japanese suits, went into full-blown damage control mode today, advertising that new Wii U titles would be announced via a special Nintendo Direct stream.

Well, I got up early for said stream, which was extremely hit or miss. The first twenty minutes of the thirty-five minute stream were dedicated to Miiverse, with the adorable Satoru Iwata re-explaining the online service for the millionth time like it was a brand-new program. It’s easy to see why they might’ve thought this was a good idea; nearly every major gaming site has agreed that the Miiverse is as engaging a distraction as they come, and Nintendo has latched onto this praise like a drowning man clutching a piece of flotsam. But this kind of information would only be of interest to the casuals who honestly don’t have the Wii U anywhere on their radar, and they won’t be sitting at their computers with the hardcore gamers watching a Nintendo Direct stream. I think a lot of people could’ve done without the Miiverse crap, but when it finally ended, Nintendo went into full-on “we’re sorry” mode.

After addressing two of the Wii U’s biggest criticisms in its menu/download performance speeds and the lack of Virtual Console, Nintendo began dropping the names, one by one. They glossed over the fact that new 3D Mario and Mario Kart games were on the way, which was wise of them, since everyone expects those anyway and having those be the big game announcements would’ve been truly depressing. They gave up some tantalizing tidbits about the next major Zelda game, and although Aonuma was as vague as can be, it seemed he was hinting that the next Zelda could be non-linear, open-world, and multiplayer. Well, the community wants at least two of those three things in the next Zelda anyway, so this seems to be another occasion of Nintendo bowing to fan demand as regards the future of Zelda (recall how everyone went apeshit when they revealed the realistic, dark art style of Twilight Princess, since that’s what the fanboys had been wanting for years). Could be all right, but I’m a fan of linearity in my games. Oh and by the way, they’ve got an HD Wind Waker remake to tide you over until then, no biggie.

These were all games that I expected to be released for Wii U at some point in the near future, so Nintendo gets checkmarks for reassuring us that they’re indeed in development (a far cry from the days when they’d pretend like every new Mario or Zelda was a privilege and after each game was released, there was no telling if or when we’d ever get another one). I was a little disappointed that they’ve still got nothing to show for Smash Bros. (although they reconfirmed that two titles were in development for 3DS and Wii U, respectively), but at least it’ll be at E3 this year. It’s likely too much to ask for it to come out this holiday, so it’ll probably be late 2014 before we have the damn thing given how slow Sakurai works. A shame, because that game is absolutely a system-seller, and the series is historically evergreen to boot; the longer it’s on store shelves, the more profit for Nintendo, so why not get that shit out on day one? Perhaps Sakurai should’ve been working on this instead of fucking around with a Kid Icarus reboot that no one really needed. Ah well, I can wait. It’s not like my friends and I are going to get tired of Brawl any time soon.

And then there’s those beautiful niche games that cater to the 1% of the total gaming population, the freaks like me who love bizarre Japanese crossovers, punishingly difficult strategy-RPGs, and post-cyberpocalyptic pseudo-MMOs. Shin Megami Tensei X Fire Emblem might be one of the most bizarre game announcements of all time, but even weirder is the fact that, being announced on the North American Nintendo Direct, one can reasonably expect this game to arrive on our shores at some point. Possibly without even having to resort to Operation Rainfall II. I lost my collective shit when this game was announced, and sadly, I must admit that Nintendo has me; if this game comes out before Smash Bros., I will buy a Wii U for it. Monolith Soft’s X (which looks to be a spiritual successor to Xenoblade Chronicles, or possibly even an actual sequel if the “X” ends up just being a codename) is just icing on the JRPG cake, really.

Nintendo starts feeling the heat, and all of a sudden they’re forced into revealing pretty much every major title they’re working on for at least the next year, just to prove to fans that, yes, we do indeed have games in the pipeline for our poor, forgotten Wii U. They may not have wanted to show their hand this early (with some footage or screenshots, this would’ve been a damn impressive E3 presentation), but I feel like the fans have benefited from Nintendo’s frantic scramble to showcase the Wii U as a console with a deep lineup of first- and third-party content. Finally, I’m excited about being able to play some Wii U games, despite the fact that I might not see any of these titles until this Christmas. Until now, the prospect of owning a Wii U, ever, seemed up in the air as long as Pikmin 3 was their big 2013 title. But now, things are different, see. Now I need a Wii U because it’s the machine that will allow me to play a Shin Megami Tensei/Fire Emblem crossover and a new Monolith Soft RPG. When those games drop, I will buy a Wii U whether Nintendo’s hacked $70 off the price by then or not.

Advertisements

3 thoughts on “When Nintendo Goes Into Panic Mode, We All Win

  1. Hmm, well I’m glad that Nintendo decided to change their tactic, because it was about damn time! I agree that as a company Nintendo has been quite out-of-touch. It really seems like most of the time what they think we want as fans is just so far from what we actually want. Luckily, it does seem like they’re finally listening more to us, which can only be a good thing I think.
    To be honest I’m just excited about the new Zelda game. It sounds intriguing.
    Anyways, thanks for this! It was very informative :)

    • It took me a while to warm up to the idea of an open-world Zelda game, while it seems like everyone else has wanted one since Twilight Princess came out. I think it was the atrocious compromise of linear and open-world gameplay in Skyward Sword that finally pushed me over the edge.

      I feel like the Nintendo Direct streams have done wonders with getting Nintendo in touch with their hardcore audience. We’ve actually seen several big game announcements from these things now, many of them complete surprises, many of them also things I would actually buy in a heartbeat. The unfortunate part is that for all their strides toward re-ingratiating themselves with their hardcore fans, they still don’t seem to fully “get it”; these Nintendo Direct streams continually bury the real meat of the announcements under tons of crap console features that are only of interest to casuals, and they’re not the ones watching these streams. Save the casual, mainstream stuff for the press releases sent to Forbes and the Times; the Nintendo Direct streams should be nothing but pandering to the hardcore.

  2. Yeah. The Shin Megami Tensei X Fire Emblem announcement is uber strange. Though, I’m all for anything Fire Emblem, as long as its fine-tuned and I can skip any overlong animations. Give me my permadeaths and crucial relationship development! :)

Comment on this article

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s